A World Premiere in Meridian, Idaho! The World’s First Fire & Ice Princess Cut Diamond
It isn’t often that newsworthy events premiere right here in a Treasure Valley Jeweler! Lee Read Jewelers, a locally owned and operated jewelry store in Meridian has been selected, as one of only two jewelers worldwide, to introduce the new Fire and Ice Princess Cut Diamond.
Due to its reputation as diamond experts and previous success featuring the Fire & Ice Brand, Lee Read Jewelers, was selected to introduce the newest member of the Fire & Ice family. The official unveiling of The Fire & Ice Princess Cut will occur at 10am sharp on Thursday, October 22nd. Lee Read has secured only 7 of these gorgeous Fire & Ice Princess Cut Diamonds for our celebrate Love Event running October 22nd through October 24th.
Fire & Ice Diamonds are specifically proved to look bigger, brighter and whiter than even ideal cut diamonds by the American Gem Society. This is no small accomplishment.
Only 5 years ago, Bart Marks, the President of Fire & Ice, developed a new mathematical formula for precisely placing the facets on round diamonds that is more brilliant than even that of ideally cut diamonds.
Using sophisticated computer aided light ray tracing, Bart discovered that by moving all the facets into alignment he could create a round diamond that looks noticeably bigger, brighter, and whiter than other diamonds. The American Gem Society scientifically measures light performance using its patented ASET technology and grants Fire & Ice proprietary diamond grading standard that exceeds those required of ideally cut diamonds.
In August 2020, Fire & Ice introduced the first Oval Cut Diamond that measures up to Fire & Ice specifications. The new oval was an instant success and the availability of this amazing shape remains extremely limited due to the demand. Using its unique connections in the diamond trade, Lee Read Jewelers has secured 10 Fire & Ice Oval Cut Diamonds for our Celebrate Love Event. Sizes range from a .72cts that looks almost as big as a 1.00ct, to a stunning 2.05ct has to be seen to be believed.
Come see for yourself how much bigger, brighter and whiter Fire & Ice Round, Oval and Princess Cut diamonds look compared to traditional diamonds. If you enjoy being first in fashion, this is a once in a lifetime opportunity to not only own one of the world’s most beautiful diamonds but to show your friends something they have never seen before!
Come in and see what everyone is talking about. Please call or text 208-376-880 to make an appointment as space is limited.
More jewelry news you can use to come!